What social media guys can learn from the ad agency business

Avoid Alienating Clients by Abstaining from Jargon

Beyond tactics

Clay Shirky’s talk at SF’s Web 2.0 Expo

You Aren’t Google

“Purpose-Idea” vs brand-speak

Make it friendly

Just another medium

Pulling people together and giving them something to do

No secret formula

Actionable Marketing Advice for Manufacturers

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