Innovasea

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Innovasea is a global developer of aquaculture and fish tracking systems. Following a series of acquisitions, Innovasea engaged Kula to develop a comprehensive ManuMark™ Site Planning strategy to guide the development of a new, amalgamated Innovasea website. As part of the engagement, we conducted a diagnostic on all 7 websites under the Innovasea umbrella in order to inform our recommendations for a new website that aligned under a common message about fish health and sustainability. The engagement included search-optimized information architecture, a marketing automation platform recommendation, site migration planning, and ultimately building a website that helped Innovasea bring their rebrand to life online.

Other Projects

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MetOcean Telematics

MetOcean Telematics is a leader in satellite communications, serving a number of highly niche vertical markets. We transformed their online presence, including the launch of an inbound marketing-enabled ecommerce platform to serve their global B2B client base.

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Ascenta Health

A North American leader in premium Omega-3 health supplements, we reimagined Ascenta’s online presence, evolving their site to an inbound ecommerce powerhouse. In its first year, the revised platform racked up serious traffic, engagement and sales gains on the way to a major acquisition.

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