Digital Marketing Strategist

As an intermediate Digital Marketing Strategist, you’ll be responsible for developing and executing marketing strategies for a diverse range of clients located across North America. While we have found every Digital Marketing Strategist brings a unique set of skills to the position, the ideal candidate for this role will have a combination of digital, content, and social media marketing know-how; fantastic writing and editing abilities; and 3+ years of relevant digital marketing experience.

You’ll work closely with designers, developers, and other Digital Marketing Strategists as part of a cross-functional team to bring marketing plans to life. With an in-depth knowledge of marketing automation tools along with Google Analytics, Ads, Tag Manager, and Search Console, you will continuously identify opportunities to iterate and improve on clients’ marketing programs. You can juggle numerous project deadlines and thrive in an open and collaborative environment.

You can:

  • Marshall the execution and implementation of digital marketing strategies, ensuring that all client goals are met
  • Write and edit compelling marketing content like website copy, blog posts, ebooks, digital ads, emails, social content and more
  • Optimize content for organic search
  • Act as the primary point of contact for a portion of the agency’s clients, retainers and projects, serving as the voice of the client within Kula
  • Present agency deliverables to clients remotely and (occasionally) in-person
  • Work in tandem with the scheduling team to plan and execute requirements in an Agile environment
  • Work closely with designers and developers while sweating even the most minute details

It’d be even cooler if you:

  • Have an opinion and can back it up
  • Have experience in B2B marketing—bonus points if you have experience with account-based marketing (ABM)
  • Have used HubSpot, Marketo, Pardot, MailChimp, or other marketing automation software (even better if you’re certified on one of these platforms, e.g. HubSpot Certified)
  • Have used a CMS to manage a website or blog
  • Have managed Pay Per Click (PPC) campaigns and/or are Google Ads Certified
  • Have used Google Analytics to create reports and inform marketing decisions, and/or are Google Analytics Certified
  • Have experience using tools like Google Tag Manager to measure digital performance
  • Tweet, blog, or post to LinkedIn and/or Instagram regularly

How to apply

Upon application, in addition to a resume and cover letter, please submit:

  • Writing samples (either links or uploaded documents) and/or your online portfolio
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