HubSpot

The pros and cons of building with HubSpot COS

Thinking of implementing the HubSpot COS? We look at its pros and cons in order to help you make the best decision for your organization.

HubSpot Designers screen

7 Questions Every Client Should Ask Before Signing an Agency

Whether you’re looking for a way to get an inbound marketing strategy off the ground and running or you’re looking for new ways to improve your current marketing plan, partnering with an inbound marketing agency can offer many advantages.

But if there is one thing for certain, it’s that there is no shortage of digital marketing agencies. So how do you go about choosing the agency that best suits your needs?
Some agencies were born online while others have tried to adapt their traditional service offerings to meet the new demands of the web. Some agencies focus on large clients, while others focus on small and medium businesses. Some agencies truly focus on sales and revenue growth while many others hide behind vague brand engagement and awareness metrics.

In this post we will teach you how to properly evaluate an agency’s strengths and weaknesses, help you understand why communication and collaboration are key factors in an effective agency-client working relationship, and finally we’ll outline what types of on-going planning, strategy and reporting you should expect from your agency.

These are the seven questions that every client should ask before hiring a marketing agency.

Closing the Sales and Marketing Divide with the HubSpot Salesforce Integration

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