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Inbound Marketing Strategy: Getting Sales and Marketing Tightly Aligned

The State of Inbound 2017 has arrived! In this post, we take a look at the data it compiles on sales and marketing alignment, and provide tips to ensure these essential departments are on the same page.

Why It Doesn’t Matter If You Like Your Design

Art is subjective, design is objective. Art exists for itself, design exists to solve a problem. Learn why taking an objective approach to design is the best move for your business to make.

Design sketch book

Considering a Website Redesign? How to Tell If You Should Evolve Your Site or Blow it Up

Is your website in need of an evolution or a revolution? Learn everything you need to know about traditional redesigns, growth driven design, and which is the right choice for your next website redesign project.

Website Redesign layout

4 Ways to Make Business Development Strategies More Human

Ditch the cookie-cutter approach to business development! See why making your strategy more human will attract and nurture leads more effectively, and help you win more customers than ever.

5 Questions You Need To Answer Before Starting A Website Redesign Project

How do you make sure your website redesign is successful? Here are five questions you need to answer before you get started so that you can launch a new site that leapfrogs the old in terms of conversion, lead acquisition, and search.

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The Anatomy of a Perfect Sales Email

As one of the first points of contact with potential customers, successful sales reps need to have a solid understanding of how to craft the perfect email. Learn to use this channel to generate customers here.

Person Writing Sales Emails Drinking Coffee

The 28 Best Blog Post Ideas: Pro Tips to Bookmark Today

Running out of blog post ideas? We’re sharing our 28 best tips for creating engaging content for your audiences, how to write the right pieces, and what style to pick to keep your readers interested. Check it out here.

Kula Partners Blog CTA Example

[Press Release] R.I.P.D.F.—Kula Partners Hatches Plot to Kill Outdated PDF Format

We’ve hatched a plot to kill the PDF—and we need your help to get away with it. Find out why PDFs have to go in order for inbound marketing to move forward, and what the alternative is.

Kill the PDF

It’s time for inbound marketers to move beyond PDFs for our most premium online inbound marketing content offers and deliver them as interactive web pages instead. Here’s why you need to kill the PDF.

Kill the PDF banner

How to Make Your Good Ecommerce Design Even Better With CRO

Discover how implementing a solid CRO framework allows you to consistently test the design of your ecommerce site and collect data from your users—ensuring your site stands out from the competition.

Actionable Marketing Advice for Manufacturers

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