Resources for Manufacturing Marketers

Avoid Alienating Clients by Abstaining from Jargon

Topic: Content Marketing

Type: Articles & Guides

“Oh you’ll love this house. It shows very well.” I’ll ignore the fact that the Realtor who said this to me hadn’t even listened to the lot number I asked her about and instead focused on a property over two miles from it. The real problem I have with this statement is this: the terminology should […]


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