Episode 218
How A Robotic Forklift Company Markets Online To Manufacturers
Featuring Rob Patey, Global Director of Marketing for BALYO
BALYO is a global manufacturer of autonomous robotic forklifts. In this episode of The Kula Ring, Jeff and Carman sit down with BALYO’s Global Marketing Director, Rob Patey, to discuss what makes marketing in manufacturing unique. They also talk about the challenges of digital marketing for manufacturing companies, the best way to find and reach customers online, and what sets BALYO apart.
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