Vincent Van Den Brink, Architect Partner at Breakhouse, talks with Jeff and Carman about how manufacturers can improve the ways they provide value to technical buyers and architects during the sales process by thinking beyond a free lunch.

Jeff and Carman talk with Emily Boland from Tayco about how to market your manufacturing brand in a crowded marketplace, how to appeal to multiple buyer personas, the ROI of creating strong dealer relationships, and her experience with rebranding.

Jeff and Carman talk with Ashley Miller and Bruce Howie from Dominion Colour about building strong distributor relationships in an increasingly digital marketplace.

In this episode of The Kula Ring, Jeff and Carman talk with Drew Richards, Marketing Manager for Hernon Manufacturing, about refining marketing strategies to achieve accurate attribution for campaign reporting and lead generation on a lean marketing budget.

In this episode of The Kula Ring podcast, Jeff and Carman talk with Doug Hunter of Lattice Semiconductor about how to better quantify your marketing decisions and the importance of context for your customers.